Resume

With over 2 decades of professional expertise in the realms of UX design and accessibility, I bring a wealth of experience to the intersection of user experience and inclusivity. My mission is to cultivate a more inclusive and accessible digital world for everyone. I am dedicated to sharing my wealth of knowledge to support the growth and development of others.

Summary

  • Over 2 decades of experience in UX design, specializing in fostering accessibility and usability in the digital space.
  • Expertise in UX strategy, mockup design, responsive web design, wireframing, interactive prototyping, usability testing, web accessibility, design systems, information architecture, and design thinking.
  • Dedicated to promoting accessibility awareness and implementing practices aligned with WCAG standards for inclusive design for over six years.
  • Holistic experience in planning, executing, and reporting on usability testing, heuristic evaluation, competitor analysis, and user interviews to deeply understand and empathize with users.
  • Demonstrated effective leadership and management within UX/UI teams over the past four years.
  • Skilled in cross-channel UX/UI design and development, ensuring seamless navigation across desktop, mobile, and tablet interfaces using responsive web design and agile methodologies.
  • Considerable expertise in front-end web development, adeptly utilizing HTML, CSS, JavaScript, ASP.NET, Bootstrap, WordPress (CMS), Liferay Content Management System (CMS), and Salesforce (CRM).
  • 8 years of experience in teaching UX/UI design, web design, and interaction design, with a commitment to imparting knowledge and nurturing the growth of emerging design professionals.

Experience

User Experience (UX) Architect
CAAT Pension Plan - Toronto, ON, Canada April 2022 – Present

Part-time Professor - UX Design
Wilfrid Laurier University - Brantford, ON, Canada
May 2022 – Present

Lead User Experience (UX) Analyst
Agriculture Financial Services Corporation - Lacombe, AB, Canada
Aug 2019 – Dec 2021

Part-time Professor UX/UI Design
Sheridan College - Toronto, ON, Canada Sep 2017 – Dec 2022

User Experience (UX) Design Lead
Capit Media - Montreal, QC, Canada Sep 2013 - Oct 2015
Senior Web Designer
University of Massachusetts - Boston, MA, USA May 2012 - May 2013
Web Designer
Excelsior University - Albany, NY, USA Jan 2010 - May 2012
Lead User Interface (UI) Designer
Balihoo - Boise, ID, USA (Remote) Dec 2006 - Feb 2009
Senior Multimedia Designer
Descon IT24, Lahore, Pakistan Aug 2004 – Sep 2006

Education

MSc in Computer Science
Royal Institute of Computer Science, Lahore, Pakistan, 2000

MA in Economics
University of the Punjab, Lahore, Pakistan, 1998

Certificate in Project Management
University of Toronto
2015

Professional Training

User Experience (UX) Design
Google, 2022

User Experience (UX) Design
IBM, 2024

User Experience Design
Nielsen Norman Group, 2014

Mobile App Accessibility
Deque Systems, 2024

Enterprise Design Thinking Co-Creator IBM, 2022

Certificate in Media Design
Indiana University, 2022

Introduction to Web Accessibility
W3C, 2022

Digital Marketing Foundations
Sheridan College, 2021

Accessible Documents
WebAIM, 2024

Liferay Portal and CMS
Liferay Inc., 2010

Salesforce Admin
Salesforce, Inc., 2020

Generative AI Fundamentals
Google, 2024

Skills and Tools

UX Design: Figma, Balsamiq, Axure, InVision, XMind, Miro, Wireframing, Prototyping, UX Strategy, UX Guidelines, Design Thinking, Mobile UX Design
UX Research: Usability Testing, Interviews, User Personas, Empathy Map, Customer Journey Map, Heuristic Evaluation, Competitor Analysis, Card Sorting, Tree Testing
UI/Graphic Design: Adobe Photoshop, Illustrator, Canva, Visual Design, Design Principles, Typography, Color Theory
Information Architecture: Organization Schemes, Navigation Systems, Labelling, Card Sorting, Tree Testing, Content Mapping, User Flows, Wireframes, Optimal Workshop
Web Design & Front-end Development: HTML, CSS, JS, Adobe Dreamweaver, Bootstrap, Liferay & WordPress CMS, ASP.NET, and Salesforce
Digital Accessibility and Inclusive Design: NVDA, Chrome Vox, WAVE, WCAG, AODA, ARIA, Web Accessibility Auditing, Reporting and Development, Document Accessibility, Inclusive Design, Accessibility Guidelines, Accessibility Plan, Mobile Accessibility Guidelines
Content Management Systems (CMS): Liferay, WordPress, SharePoint
Customer Relationship Management (CRM): Salesforce, Salesforce Lightning Design System
Collaboration and Task Management: Azure DevOps, MS Teams, Slack, Jira, Zoom
Version Controls: Git (Sourcetree), Tortoise SVN, MS SourceSafe
Learning Management Systems (LMS): D2L Brightspace, Blackboard, Moodle
Video Editing & Instruction Design: Camtasia, OBS, MS PowerPoint, MS Word, YouTube, Adobe Premiere, iMovie
Soft Skills: Honest, reliable, compassionate, adoptive, responsive, mentor, effective collaborator, problem identifier and solver, committed, empowering, motivator, lifelong learner, team player, clear communicator, and giving.